News Leadership 3.0

May 01, 2008

How to talk to your programmer

Lisa Williams offers a great list of tips
How can you help programmers do their best work?

As I am learning at News Tools 2008, the tech-journo divide is both wide and deep, despite journalists’ great intentions and enthusiasm for all things digital. Different cultures and miscommunication are key factors. So I’m happy to pass along a great set of tips from “Thirteen Ways of Talking to a Programmer.”
What are you doing to move your newsroom culture across the digital divide?

April 27, 2008

Location-based media: Take the survey

Medill grad students survey newsroom use of new media
Newsroom folks are invited to participate here

Paul Lamb points to a survey that Medill graduate students are conducting to find out more about how newsrooms are using location-based technologies such as GPS-enabled devices, mobile phones, interactive maps and audio tours. If you’re in a newsroom, you can help by filling out the quick survey here. I wrote more about the Medill project here.

April 13, 2008

Links: NAA-ASNE convention presentations

Presentations look at Web tactics and audience development

ASNE and NAA are posting slides from presentations at their joint Capital Conference (Sunday through Wednesday in D.C.).
Link to the main directory here.
Two Sunday presentations caught my eye:
- David Stoeffler has a good basic overview of online tactices in “Dynamic Web Strategies for Small Newspapers.”
- A panel including Gannett’s Jennifer Carroll, Placeblogger founder Lisa Williams and Media Management Center’s Mike Smith, explores “Building Audience in a Fragmented Media World.

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ABOUT THIS BLOG

Exploring innovation, transformation and leadership in a new ecosystem of news, by journalist and change advocate Michele McLellan.

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