SEMINARS

Best Practices: Editorial/Commentary in Cyberspace

March 2, 2008 - March 5, 2008
Annenberg School for Communication, University of Southern California
In partnership with National Conference of Editorial Writers

About | Agenda | Speakers | Fellows | Resources | | Best Practices Series | Blog

About the Seminar

Best Practices: Editorial and Commentary Online

The Knight Digital Media Center has published a special series on Editorial and Commentary content online, with resources for promoting civic engagement as well as interactivity.

The National Conference of Editorial Writers joined with Knight Digital Media Center to hold a conference in Los Angeles March 2-5 to explore interactive models for community opinion. Participating journalists sought to identify models for online commentary and opinion that promote civic engagement as well as interactivity. The conference was held at the Knight Digital Media Center, USC Annenberg School for Communication, Los Angeles, CA.
Twenty-four fellows were selected, representing editorial writers, especially NCEW members, who were working in online. Among the topics to be covered were:

  • A New Role? The role of a news organization’s commentary and opinion in a digital world.
  • Tools of Engagement. Exploration of technology used by news organizations to engage with audience.
  • Models for Engagement. Best strategies for exploring community issues.
  • Best Practices. Defining guiding principles for news organizations.
  • Covering communities of difference. Identifying and providing access to under-served communities.

Speakers

Amy Gahran
Senior Editor of OaklandLocal.com, Digital Media Consultant

Vikki Porter
Director, Knight Digital Media Center, USC Annenberg School for Communication & Journalism

Leslie Rule
KQED's Digital Storytelling Initiative in San Francisco

Michael Williams
Associate Professor, Interactive Media at University of Kansas

Full Speaker List

Resources

Presentation materials and slide decks used during the seminar.

PDF: How to Build Scenarios (112 KB)
Windows Media Video: Video: Editorial gaming (206 MB)
Windows Media Video: Video: Future tools (238 MB)
Windows Media Video: Video: Managing change (203 MB)
Windows Media Video: Video: Scenario building (152 MB)

Full Resource List

Agenda

March 02, 2008, 10:00 AM - 11:00 AM

Opening lunch

Welcome and Introductions.  Discussion of plan for the seminar, including what’s expected of the team projects

Presentation by:

  • Vikki Porter, Director, Knight Digital Media Center, USC Annenberg School for Communication & Journalism
  • Michael Williams, Associate Professor, Interactive Media at University of Kansas

March 02, 2008, 11:15 AM - 12:45 PM

Being the catalyst for an engaged society

Current practice - What’s being done at the participants’ papers: Roundtable discussion exploring the role of editorial/commentary in our democracy and examining where we are today.

Presentation by:

  • Vikki Porter, Director, Knight Digital Media Center, USC Annenberg School for Communication & Journalism
  • Michael Williams, Associate Professor, Interactive Media at University of Kansas

March 02, 2008, 1:00 PM - 3:00 PM

Providing an active voice for the community

Looking at how the Web has opened the door to a new era of multimedia savvy communicators.  Some considerations of trends.  What does it mean to the role of traditional media and its future? Facilitated by Michael Williams

Senior fellow David Mastio, BlogNetNews.com, Knoxville, participated in this session.

Presentation by:

Full Agenda

Fellows

Gina Acosta
assistant editor, editorial page, The Washington Post

Dawn M. Bracely
editorial writer, The Buffalo (N.Y.) News

Linda P Campbell
editorial writer, columnist, Fort Worth Star-Telegram

Vanessa J. Gallman
editorial page editor, Lexington (Ky.) Herald-Leader

Joseph Garcia
community conversation, editor, The Arizona Republic

Full Fellow List

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