Mary Lou Fulton

California Endowment Foundation
.(JavaScript must be enabled to view this email address)

Mary Lou Fulton oversees communications and media grant-making at The California Endowment, the state's largest health-focused foundation. She moved to the foundation world in 2009 after a 20-year career in print journalism and digital media. Fulton started out in the newsroom, working as a reporter for the Associated Press and then as a reporter and editor at the Los Angeles Times. While in Los Angeles, she served as the founding editor of City Times, the community news section created to improve coverage of central Los Angeles after the 1992 riots. She moved to the online world in 1995, joining The Washington Post where she helped to launch washingtontonpost.com and served as the site's managing editor. Fulton went on to hold senior management positions at a number of online companies including AOL, GeoCities and HomePage.com before returning to the newspaper world in 2003 at The Bakersfield Californian. In Bakersfield, she created a new product development team that was nationally recognized for its participatory media initiatives, including the first citizen journalism publication to be started by a U.S. newspaper. A native of Yuma, Ariz., and a second-generation Mexican-American, Fulton holds a bachelor's degree in journalism from Arizona State University and a master's degree from Harvard's

KDMC Sessions

Dinner Meet Your Team
March 21, 2010, 3:30 PM - 6:00 PM
PDF: Mary Lou Fulton: Local Media That is Location-aware, Plugged In and Vitamin-Free
Link: Blog Post: Mary Lou Fulton
SEMINAR: Knight Community Info Challenge Boot Camp

Introduction to Metrics and Audience Analysis
May 17, 2009, 7:30 AM - 9:00 AM
Quicktime Video: Day 2: Introduction to Metrics and Audience Analysis
SEMINAR: News Entrepreneur Boot Camp

Finding the Need
May 17, 2009, 5:45 AM - 7:15 AM
PowerPoint: Learning to be a Humble Egomaniac
Quicktime Video: Day 2: Finding the Heard
SEMINAR: News Entrepreneur Boot Camp

Role of Social Media, Social Networks in News Organizations
July 16, 2008, 12:45 PM - 2:30 PM
PowerPoint: Fulton: Social Networks
PowerPoint: Gordon: Social Networks
SEMINAR: Transforming News Organizations for the Digital Now


All fields required.


[email protected] is now offering customized digital strategies training for news organizations that is designed to help leaders create versatile, innovative and collaborative cultures for the 21st Century. For more information please contact .(JavaScript must be enabled to view this email address).

Leadership 3.0 Blog



Upcoming Seminars