News for Digital Journalists

October 13, 2010

Video chat: Pew research on early adopters

Video chat has been getting more media attention—but who’s doing it? According to new research from the Pew Internet and American Life Project, so far nearly one in five American adults (23% of internet users and 7% of cell phone owners) have participated in video phone calls, chats, or teleconferences.

Who are these early adopters?...

  • Income. “Video calling online is especially appealing to upscale users. A third of internet users (34%) living in households earning $75,000 or above have participated in such calls or chats, compared with 18% of those earning less than $75,000.”
  • Age. “Younger internet users are considerably more likely to conduct video calls. Some 29% of the internet users ages 18-29 have participated in video calls or chats or teleconferences, compared with 15% of internet users age 65 or older.”
  • Gender. “Online men are more likely than online women to participate in online video calls (26% vs. 20%).”
  • Race. “Cell-owning blacks are more likely than whites to participate in video calls, chats, or teleconferences (10% vs. 5%).”



Younger internet users are considerably more likely to conduct video calls.

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